A successful C-level and senior executive job search campaign doesn’t look or work like it did even a few years ago.
Defining and communicating your personal brand and having a solid online footprint are no longer optional.
Personal branding helps employers, recruiters, and hiring decision makers assess your unique promise of value and good fit for their organization.
A strong online identity captures their attention and leads them to information that demonstrates your value proposition, industry thought leadership, and subject matter expertise.
Blogging is the very best way to express your executive brand and extend your online presence. And you can gain the benefits by posting as little as two or three times a month.
Read more and leave a comment on my Executive Career Brand post, You Are a C-level Executive Job Seeker and You’re Not Blogging?